Marketing and Decision Sciences Programs and Courses

Marketing and Decision Sciences

Programs

Bachelor of Science in Business Administration

• •  Business Administration, Management Information Systems Concentration, BSBA
• •  Business Administration, Marketing Concentration, BSBA
• •  Business Administration, Operations and Decision Sciences Concentration, BSBA

Non-Degree

• •  Marketing Minor

Courses

Fire Science

• •  FSC 300 - Fire Science Administration
• •  FSC 350 - Advanced Arson Detection and Prevention
• •  FSC 360 - Fire Service Law
• •  FSC 370 - Managing Community Based Fire Prevention Programs
• •  FSC 380 - Managing the Emergency Scene: Principles and Practices
• •  FSC 520 - Internship in Fire Science

Management Information Systems

• •  MIS 201 - Introduction to Information Systems
• •  MIS 301 - Principles of Information Systems
• •  MIS 310 - Project Management Methods
• •  MIS 410 - Database Management
• •  MIS 420 - Principles of Networking
• •  MIS 485 - Internship in Management Information Systems

Marketing

• •  MKT 241N - Principles of Marketing
• •  MKT 305 - Marketing of Services
• •  MKT 320 - Hospitality Marketing and Sales
• •  MKT 342 - Consumer Behavior
• •  MKT 343 - Advertising
• •  MKT 344 - Retailing
• •  MKT 345 - Sales Management
• •  MKT 346 - Sports Marketing
• •  MKT 347 - Guerrilla Marketing
• •  MKT 351N - Business Marketing
• •  MKT 360 - Nonprofit Marketing
• •  MKT 365 - Professional Services Marketing
• •  MKT 444N - Marketing Management and Strategy
• •  MKT 445 - International Marketing
• •  MKT 466 - Special Topics in Marketing
• •  MKT 485 - Internship in Marketing
• •  MKT 543 - Marketing Research

Operations and Decision Sciences

• •  ODS 262 - Quantitative Analysis
• •  ODS 300 - Principles of Quality Management
• •  ODS 320 - Managerial Decisions and Risk
• •  ODS 333 - Operations and Logistics Management
• •  ODS 340 - Introduction to Business Intelligence
• •  ODS 370 - Data Mining
• •  ODS 375 - Business Systems Optimization
• •  ODS 380 - Simulation and Risk Analysis
• •  ODS 467 - Forecasting and Predictive Analytics
• •  ODS 495 - Internship in Operations and Decision Sciences