ODS 340 Introduction to Business Intelligence

3 Credit(s)

This course introduces students to the technologies, applications and processes for user-centered exploration of data, data relationships and trends used to improve the information about an organization and its competitors for business planning and decision making. This course approaches business intelligence from the managerial perspective and emphasizes Business Intelligence (BI) application and implementation to drive positive business actions. Concepts of performance management, business metrics, data visualization, and the use of technology solutions will be covered. Three lecture hours per week. BUS 170