Dec 11, 2019  
2018-2019 Undergraduate Catalog 
2018-2019 Undergraduate Catalog [ARCHIVED CATALOG]

Bertolon School of Business

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Kathleen Barnes, Dean

Kathleen Hess, Associate Dean

Thank you for visiting the Bertolon School of Business. Whether you are a potential student, an alum, or a community member, we are delighted that you are interested in learning more about who we are. As a business school in the dynamic North Shore region of Massachusetts, we are standing at a place in time that provides an opportunity to innovate like never before, both in our educational programs and in our partnerships with the community. Many of our graduates remain in the local community to become entrepreneurs and to work in local businesses; other graduates are successfully employed in public and private management, marketing, manufacturing, services and accounting firms, and in federal and state government agencies across the globe. Please feel free to contact me at any time with your thoughts, questions, or ideas on how we can work together to create a better future for our students and our region.


The mission of Bertolon School of Business is to educate and empower our students to engage responsibly in the global economy and to promote regional development as local leaders and entrepreneurs. We are committed to providing a transformative education in an inviting, collaborative, and interactive environment to help enhance the personal, academic and professional success of all our stakeholders


To be a business school recognized for creating opportunity for students, community and faculty through a commitment to teaching excellence, research, and civic engagement. To empower and inspire business students to believe in themselves and become productive members of their communities.

Guiding Principles

Student Success: We believe that student success takes many forms, but that its foundation is rooted in a culture of strong relationships.

Respect: We believe that the cornerstone of those relationships rests on a culture of respect for one another.

Growth: We believe that education provides multiple opportunities for continuously assessing and improving our practices as individuals and an organization.

Teaching Excellence: We believe that we are first and foremost a teaching institution


Goal 1. Empower students to advance academically, personally, and professionally in a global environment.
Goal 2. Maintain a culture of continuous improvement.
Goal 3. Recruit and support high quality faculty and staff.
Goal 4. Identify, acquire, and steward resources.
Goal 5. Continue to improve the quality of BSB facilities.
Goal 6: Foster our reputation for outstanding quality and value.
Goal 7. Engage with the community to develop lasting relationships that benefit our students and the region.

The Departments and Programs

The Bertolon School of Business (BSB) is organized into three departments: Accounting and Finance, Management, and Marketing and Decision Sciences. Within those departments, the BSB supports the following eleven undergraduate concentrations and five minors:


B.S. Business Administration

Accounting and Finance
Corporate Finance and Accounting  

Hospitality Management  
Human Resource Management  
International Business Concentration 

Marketing and Decision Sciences
Management Information Systems  
Operations and Decision Sciences  

Business Administration  


B.S. Fire Science

The Bertolon School also supports the following graduate programs:

M.S.A. Master of Science in Accounting

M.B.A. Master of Business Administration
General Business
Graduate Certificate in Business

Graduates of the Bertolon School are successful entrepreneurs as well as successfully employed in public and private management, marketing, manufacturing, services and accounting firms, and in federal and state government agencies.

The Center for Entrepreneurship

The Center for Entrepreneurship is comprised of faculty, students, and administrators across campus who believe that the economic future of our local community rests firmly on the small businesses that abound in this area and on the new ventures that Salem State students and others will establish here. Our mission is to support those business ventures through educational, research, and consulting efforts in order to sustain and encourage entrepreneurial activity throughout the community.

Our goals include creating an undergraduate entrepreneurial mindset and support that mindset through exposure to entrepreneurship as part of the liberal arts core curriculum; developing networking opportunities for students, alumni, entrepreneurs, and small business managers; and promoting creativity in a wide range of fields. We excite students about the possibility of turning their personal passions into their life-work.

The Small Business Development Center

The Massachusetts Small Business Development Center (SBDC) Northeast Regional Office at Salem State provides counseling, educational programs, technical assistance and information to the small business community. The Center is a partnership of U.S. Small Business Administration and the Executive Office of Economic Affairs through the University of Massachusetts at Amherst under a cooperative agreement, and is a resource of the SBA’s Business Development Service network. The Center is committed to outreach programs within its geographic area. The Center’s staff provides counseling on a pre-scheduled basis in many communities and continually seeks to expand the program to additional cities and towns North of Boston. More information about the Center may be obtained by visiting its website at