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Aug 27, 2024
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2016-2017 Undergraduate Catalog [ARCHIVED CATALOG]
Marketing Minor
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Return to: Bertolon School of Business
Go to the Marketing and Decision Sciences Department
The marketing minor, offered by the Marketing and Decision Sciences department, provides students with the opportunity to further develop the analytical, creative, and decision-making skills needed for successful careers in business. The program builds upon the foundation of a liberal arts education and a common body of business knowledge. By selecting from a series of elective marketing courses, marketing minors can develop a specialization that relates to their area of personal interest, including consumer behavior, research, retailing, advertising, business marketing, sales management, global marketing, strategic marketing, and marketing management.
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The program for the Marketing minor will consist of the following 18 credits at Salem State University:
Additional Information and Notes
*Elective must be chosen from among the marketing department elective courses. |
Return to: Bertolon School of Business
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