Jan 25, 2020  
2017-2018 Undergraduate Catalog 
    
2017-2018 Undergraduate Catalog [ARCHIVED CATALOG]

COM 349 Principles of Public Relations

3 Credit(s)
This course is an introduction to the role, processes, and practices of public relations. The course will explore the concepts, theories, history, uses and techniques of public relations, as well as its foundation in rhetoric and ethics and its current applications, cases and controversies in a digitized, globalized world. Three lecture hours per week. Required of Communications majors in the Public Relations Concentration and minors in Public Relations. Limited to Communications majors and minors. Prerequisites:   and  , or permission of Department Chairperson.