COM 416 Advertising Campaigns

3 Credit(s)

This course is a practical application of the materials learned in all previously completed Advertising courses. Students will compete in a nationwide student-based advertising competition sponsored by a widely recognized corporate or advertising organization. Through team activities, they will complete all campaign requirements and meet all deadlines. Limited to Senior Communications majors, Advertising Communications concentration. Senior Advertising Communications minors with permission of Department Chairperson. Three lecture hours per week. Prerequisite: COM 321.