MGT 350 Introduction to Entrepreneurship

3 Credit(s)

Emphasizes those aspects of management that are uniquely important to entrepreneurial ventures. Topics covered include: the role of the entrepreneur in today’s economy; the entrepreneurial personality; the feasibility plan; forms of ownership; pros and cons of starting a business or buying an existing business; franchising, finances; location; purchasing; inventory; risk management; marketing; government regulation and assistance; managing for growth; and the international aspects of entrepreneurial activity. Examples of actual entrepreneurial and start-up business situations are used. Three lecture hours per week. Open to Business Administration majors and minors and Entrepreneurship minors. Not open to students who have received credit for MGT 337. Prerequisites: MKT 241N, FIN 301.